Krylon is the sponsor of the World’s Longest Yard Sale or, as it is more commonly called, the 127 Yard Sale. For this 690–mile long yard sale, Deutsch had the idea to revitalize 127 old items into new through spray paint. Doubling as their transportation method and base of operations, the design crew made an extraordinary van for all the action.
This project has the honor of winning the Type Directors Club 62 and One Show Merit award.
Client: Krylon
Chief Creative Officer: Kerry Keenan
Executive Creative Director: Menno Kluin
Associate Creative Directors: Sam Shepherd, Frank Cartagena
Design Director: Juan Carlos Pagan
Associate Design Director: Brian Gartside
Designer: Lynne Yun, Joe Haddad
Copywriter: Lauren Cooper
Art Director: Erika Kohnen
Photographer: Catalina Kulczar-Marin